Description
Develop and implement effective SEO strategies to improve organic search rankings.
Conduct keyword research and optimize website content for search engines.
Monitor and analyze website performance using tools like Google Analytics, SEMrush, etc.
Plan and execute digital marketing campaigns, including PPC, social media, and email marketing.
Collaborate with the content team to create SEO-friendly content.
Stay up-to-date with the latest SEO and digital marketing trends and best practices.
Generate regular performance reports and provide actionable insights.
Qualifications:
Proven experience as an SEO Specialist or Digital Marketer.
In-depth knowledge of search engine algorithms, keyword research, and SEO tools.
Strong understanding of PPC campaigns and social media marketing.
Excellent analytical and problem-solving skills.
Proficiency in tools like Google Analytics, Google Search Console, SEMrush, Moz, or similar.
Strong written and verbal communication skills.
Ability to work independently and as part of a team.