Description
Key Responsibilities:
Conduct keyword research to identify high-impact opportunities.
Optimize website content for improved rankings and user engagement.
Develop and implement effective on-page and off-page SEO strategies.
Analyze website performance using tools like Google Analytics, Search Console, and SEMrush.
Collaborate with content creators to develop SEO-friendly content.
Stay updated on the latest SEO trends, algorithm updates, and industry best practices.
Manage link-building campaigns to enhance domain authority.
Monitor, report, and improve search rankings and traffic performance.
Qualifications:
Proven experience as an SEO Specialist or similar role.
Deep understanding of search engine algorithms and ranking factors.
Proficiency with SEO tools such as Ahrefs, Moz, or Screaming Frog.
Strong analytical skills with a data-driven approach to problem-solving.